TQ – What is Thinking Intelligence?

What is Thinking Intelligence

People often ask me if Thinking Intelligence (TQ) is the same as (IQ).
IQ measures intellectual ability. TQ focuses on Whole Brain Thinking and measures individual thinking preferences.
It enables us to understand and value the diversity of each and every person … and collectively it provides the pathway for any organisation to flourish.

There are 4 quadrants to the Whole Brain Model:

Whole Brain Model

Thinking Intelligence is maximised when we value the diversity of other people’s thinking and embrace it in ways that can add massive value.
If we aren’t looking at every aspect of the brain’s capacity in each person, we aren’t providing a solid platform on which high performance can be built.
So how can we harness the situation to get a higher Return on Intelligence (ROI)?

Are you getting the greatest Return on Intelligence (ROI)?

The greatest Return on Intelligence (ROI) only happens when we are taking care of and really valuing the diversity of our people … embracing people thinking differently.

In return for our time, money and energy in any endeavour we want to know we are maximizing performance in all areas.

By examining the four quadrants of the brain (A, B, C & D as featured in the illustration below) from the Herrmann Brain Dominance Instrument (HBDI), we are able to access the tools to embrace better thinking that enables high performance.


So what are the typical problems that can emerge if we have a low focus in certain areas?
Here are some of the costs:

The cost in Quadrant A is a diminished Return on Investment (ROI)

Without articulating goals within a defined structure and having personal or organisational accountability we can lose time, focus and direction.

  • If we aren’t analysing our performance there may be a combination of surprises, declines in efficiency and poor results.
  • In analysing the facts and looking at the Return on Investment (ROI), if we aren’t focusing on efficiency and speed, our costs may increase and our growth will slow.
  • If we don’t learn from the past, we will most likely be making the same mistakes over and over and be frustrated as individuals, team members and at an organisational level.
  • If we don’t establish critical indicators, we may be lulled into a false sense of security and be subjected to sudden drops in performance.
  • In today’s world if we aren’t focusing on technology, we may be experiencing lower productivity, higher costs and missed opportunities.

The bottom line is if we aren’t focusing on the financials and Return on Investment (ROI) it can be a threat to the organisation’s financial value, resulting in an unhappy marketplace with unhappy shareholders.

The cost in Quadrant B is a diminished Return on Implementation (ROI)

Without an organised, sequential, planned and detailed implementation of culturally driven systems and processes aiming for zero defects, we may be missing the mark.

  • Without focusing on the effective use of resources and appropriately documented policies and procedures, deadlines can be missed, resources can be wasted, quality can decline and sales can be lost.
  • Without a focus on safety, security and risk management, problems can emerge such as legal issues, losses in morale and productivity, and rising customer concerns.
  • Without constant surveillance of regulatory and legal issues for compliance, potential lawsuits and fines can occur.
  • Without the appropriate mechanisms and processes to maintain all aspects of the game, we may be subjected to crisis management, chaos, legal issues and fines.
  • Without an emphasis on the critical resources to win the game, we may be unable to execute, deliver, produce and meet the stated objectives.
  • Because of the loss in timing, opportunities may be missed which result in market losses. This in turn triggers both customer and team frustration.

The successful completion of any project won’t occur if we aren’t focusing on the Return on Implementation (ROI) by delivering the specific, measurable results within the stated time frame.

The cost in Quadrant C is a diminished Return on Interaction (ROI)

Focusing on the financials and the systems and processes alone cannot create breakthrough results without the power of people.

  • If individuals and teams aren’t supported in their quest for growth and success, loss of motivation can start to rear its ugly head.
  • Without honest and open, trust based communication at the heart of every endeavour, partnership that leads to exponential results will be missing.
  • Without a focus on people development, productivity can be compromised by high team member turnover and a loss of valuable talent. This can only make recruiting harder in an already depleted environment.
  • Without partnership and collaboration, an environment of lower productivity and frustration occurs … with an emergence of wasted time and resources.
  • A low focus on community relations can result in lousy PR, customer anger, frustration and lowered morale. That in turn affects customer focus and relationships. With a higher rate of complaints, satisfaction is lowered and revenue is reduced.
  • If the culture and values aren’t in alignment with what is important to the organisation and stakeholders don’t walk the talk, low morale is bound to ensue.

The quality of our conversations between hello and goodbye lie at the heart of any Return on Interaction (ROI).

Lack of recognition and not being acknowledged for any positive contribution, or not having contributions valued across the organisation, leads to a loss of talent, with uneven and poor results. The impact of poor quality conversations engenders confusion and a failure to produce the right outcomes through misdirected initiatives … which ultimately leads to poor growth.

Conversely, powerfully managed conversations that engender responsibility, accountability and move people from fear to trust, together with taking inspired action, provide direct access to achieving desired outcomes! Ensuring team members feel valued and investing in the right training and people development is imperative for powerful and prolific performance!

The cost in Quadrant D is a diminished Return on Innovation (ROI)

The total Return on Intelligence won’t be maximised without focusing on Return on Innovation (ROI).
Apple is a great example of an organisation experiencing unprecedented growth by focusing on Return on Innovation (ROI) … not only by introducing new concepts and embracing future technology through their products, but also providing stores that transform the total customer experience!

  • If innovation and creativity are given a low focus, existing customers may become frustrated and take their business elsewhere. Market vulnerability and a decline in sales will follow.
  • Not taking into account future trends and supporting or promoting new concepts, may result in market stagnation and loss of customers. Missed opportunities will follow.
  • Without any investment in time and resources to explore and articulate future potential scenarios and trends, there will be a lack of awareness of environmental factors.  These may be social, political, economic, or technological events and activities which yield missed opportunities and unwelcome surprises from competitors.
  • Not actively focusing on the big picture regarding national and global issues may result in unexpected surprises, vulnerability, and safety and risk challenges.
  • Without a vision and purpose, poor decision making and market failure can occur due to a lack of focused direction.

Relying on short term decision making and constantly putting out fires diminishes any healthy Return on Innovation (ROI). Translating a vision into a long term plan that provides direction and frames the future is what will build performance in the long term!

To find out how you can maximise your Return on Thinking Intelligence (ROI) you are welcome to reach out and see what can be done for you and your organisation.

You are invited to share any comments in the comment box below.

Image: Jan TlkJan Tlk

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